Get ready for a significant expansion of the internet’s address system! ICANN (the Internet Corporation for Assigned Names and Numbers) is opening applications for new generic Top-Level Domains (gTLDs) in 2026. This upcoming application window signals a potential boom in domain extensions, offering exciting new possibilities for businesses and individuals online.
About the New gTLD Program
The New Generic Top-Level Domains (gTLD) Program is a community-driven initiative that aims to facilitate the continued expansion of the Domain Name System. By introducing new gTLDs, including domain names in a variety of scripts and languages, the program seeks to encourage innovation, foster competition, and enhance consumer choice in the online space.
A Brief History of New gTLDs: The 2012 Wave
Back in 2012, the internet witnessed a surge of creativity! Over 1900 applications for new domain extensions flooded in, with more than 1200 eventually approved by ICANN. These new options, such as .xyz and .shop, have since become a familiar part of today’s online landscape, demonstrating the program’s impact.
Looking Ahead: Predictions for the 2026 gTLD Boom
It’s important to note that not all approved new gTLDs are open for general registration. Some are restricted for use by specific niches or even a single company. Examples of these “brand TLDs” include recognizable extensions like .google and .sbi.
Furthermore, cities are actively participating with geoTLDs and cityTLDs. From .paris to .tokyo, these extensions empower local businesses and governments to establish their unique online presence and connect more directly with their communities. The upcoming 2026 application window is expected to see even more diverse and targeted gTLDs emerge.
Last modified: May 5, 2025
